Tuesday, September 23, 2014

Google search results now bring you handy facts beneath the links


Google's search engine has long brought useful factoids through its Knowledge Graph sidebars, but the results themselves have usually been skimpy; you've seen preview text, and that's about it. Thankfully, Google has made that sneak peek considerably more useful. The internet giant just introduced Structured Snippets, or handfuls of relevant facts that appear alongside your result links. Search for your next camera, for instance, and you'll find out some of its capabilities without having to click anything. The info you'll get depends heavily on the pages themselves, and only some searches seem to bring up this content. However, Google is quick to note that it's still early days -- the company expects the relevance and quality of these tidbits to improve over time.


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Via: Search Engine Land


Source: Google Research Blog


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