Samsung may have already announced a smartwatch that can make phone calls (and also one covered in Swarovski crystals), but that doesn't mean it's showing up to IFA empty-handed. The company is holding its annual "Unpacked" press event today, where it'll almost certainly unveil a new Galaxy Note phone, like it has every year since 2011. Who knows? We may also see that forthcoming virtual reality headset we've been reading so much about. Something tells us, though, that you won't be seeing another Samsung smartwatch so soon. We don't think so, anyway.
Hello! Welcome to Samsung's IFA event here in Berlin. We're gonna have lots of fun.
Dana here, your neighborhood friendly reviews editor. I'm joined today by Zach Honig on photos and Ben Gilbert for color commentary (and my, is he colorful).
I kind of deliberately spared you guys a play-by-play of the lead-up, but don't worry: We've got plenty of theatrics right now.
I mean, you know, just a band playing. (There's always a live band at Samsung events.)
And we're counting down from five, the music's done, and we're leading up to...presumably Samsung execs speaking about products?
Ah, not so much. First up we're seeing an advertisement for the various uses of the Galaxy Note brand. "Samsung Galaxy Note is a tool for the way we live today," it proclaims.
Considering the "next big thing" is about to launch, this music is kinda mellow. Contemplative.
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