AOL, Engadget's parent company, has just been acquired by Verizon for $4.4 billion, or around $50 a share. The carrier believes that a tie-in between the two businesses will boost Big Red's online video and advertising strategy. AOL itself, far from being the name on all those old dial-up internet CDs, is also a big player in the online ad business, and has developed several behind-the-scenes products for marketers.
Developing...
Filed under: Meta, Internet, Verizon
Source: Verizon
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