Warby Parker, the eyewear company that sends you frames to try on before you make a purchase, has some lofty goals for the near future. In addition to plans that'll almost double its current retail footprint, the start-up has an app in the works that will save you a trip to the optometrist for an eye exam. Of course, besides the convenience, it'll also provide an avenue for folks who really need their eyes looked at to get some help at home.
"We think that would increase access to eye exams," co-founder Dave Gilboa told The Wall Street Journal. "It's early in the process but we are excited about the potential."
Both the new stores and the software project will get a boost from Warby Parker's recent $1.2 billion valuation, coming on the heels of a funding round that took in $215 million. The company started as a web business that ships a box frames for eager shoppers try on at home before having a pair made with the proper prescription. In 2013, it began opening physical stores, now totaling 12 locations in 9 cities around the US.
[Image credit: Brian Ach/Getty Images]
Filed under: Misc, Science, Software
Source: The Wall Street Journal
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